Wednesday, December 23, 2009

FIVE FACTS ABOUT YOUTH MARKETS

-Kids aged 2-5 spend 25 hours per week watching TV, 4.5 hours a week watching DVDs or playing videogames, says Nielsen.

-28% of mothers of teenagers describe the father-son relationship as "very close and warm" compared to 38% of moms with children aged 6-12 and 57% with children under age six who say the same, says the National Fatherhood Initiative.

-Canadian teens send out 20,000 texts per second, reports LG Electronics.

-66% of 8-15 year olds have downloaded music after hearing it on an episode of a TV series, according to Y-Pulse and online advertising company Pangea.

-31% of college/University students consider MySpace "lame," finds Anderson Analytics

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