Wednesday, November 4, 2009

TODAY'S FIVE FACTS ABOUT YOUTH MARKETS

-Teens aged 12-17 accounted for 12% of Twitter visitors in September, double the proportion of a year earlier, says comScore.


-66% of teens restrict access to information in their social networking profiles, compared to 60% of adults, reports the Pew Internet and American Life Project.

-The relaxed-fit (28%) is the most desired fashion style that teens want for their denim jeans, followed by the skinny jean look (24%), and boot-cut (17%), according to Cotton Incorporated.

-83% of teens prefer to read the book before they see the movie version, finds TeenReads.com.

-Kids age 2-5 watch, on average, 3 hours and 47 minutes a day of television, says Nielsen.

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